{"id":367,"date":"2026-07-09T18:18:18","date_gmt":"2026-07-09T18:18:18","guid":{"rendered":"https:\/\/strategiedigital.fr\/?post_type=glossary&#038;p=367"},"modified":"2026-07-17T18:24:34","modified_gmt":"2026-07-17T18:24:34","slug":"cpc-cout-par-clic","status":"publish","type":"glossary","link":"https:\/\/strategiedigital.fr\/index.php\/glossaire\/cpc-cout-par-clic\/","title":{"rendered":"CPC"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">(Cost Per Clic ou co\u00fbt par Clic)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Montant qu&rsquo;un annonceur paie chaque fois qu&rsquo;un internaute clique sur sa publicit\u00e9 en ligne.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Exemple :<\/em> Sur Google Ads, si votre CPC est de 0,50 \u20ac, vous donnez 50 centimes \u00e0 Google \u00e0 chaque fois qu&rsquo;un utilisateur clique sur votre annonce.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(Cost Per Clic ou co\u00fbt par Clic) Montant qu&rsquo;un annonceur paie chaque fois qu&rsquo;un internaute clique sur sa publicit\u00e9 en ligne. Exemple : Sur Google Ads, si votre CPC est de 0,50 \u20ac, vous donnez 50 centimes \u00e0 Google \u00e0 chaque fois qu&rsquo;un utilisateur clique sur votre annonce.<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-367","glossary","type-glossary","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/glossary\/367","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":2,"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/glossary\/367\/revisions"}],"predecessor-version":[{"id":882,"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/glossary\/367\/revisions\/882"}],"wp:attachment":[{"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/media?parent=367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}