{"id":359,"date":"2026-07-09T18:15:05","date_gmt":"2026-07-09T18:15:05","guid":{"rendered":"https:\/\/strategiedigital.fr\/?post_type=glossary&#038;p=359"},"modified":"2026-07-17T09:07:11","modified_gmt":"2026-07-17T09:07:11","slug":"b2b-business-to-business","status":"publish","type":"glossary","link":"https:\/\/strategiedigital.fr\/index.php\/glossaire\/b2b-business-to-business\/","title":{"rendered":"B2B"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">(Business to Business)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ensemble des activit\u00e9s commerciales nou\u00e9es entre deux entreprises (par opposition au B2C, destin\u00e9 aux particuliers).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Exemple :<\/em> Une agence web qui vend des services de cr\u00e9ation de sites internet \u00e0 des PME fait du B2B.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(Business to Business) Ensemble des activit\u00e9s commerciales nou\u00e9es entre deux entreprises (par opposition au B2C, destin\u00e9 aux particuliers). Exemple : Une agence web qui vend des services de cr\u00e9ation de sites internet \u00e0 des PME fait du B2B.<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-359","glossary","type-glossary","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/glossary\/359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":2,"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/glossary\/359\/revisions"}],"predecessor-version":[{"id":800,"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/glossary\/359\/revisions\/800"}],"wp:attachment":[{"href":"https:\/\/strategiedigital.fr\/index.php\/wp-json\/wp\/v2\/media?parent=359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}